Tracy Smithers

Tracy Smithers speaker Chief Customer Officer New Zealand customer experience conference

Tracy Smithers

Job Title: Director of Customer and Direct Response

Company: Westpac NZ

Tracy Smithers is the Director of Customer and Direct Response at Westpac NZ.

Speaking at the following:

16:30 - 16:55
Case Study: Making a lasting first impression

This presentation will look at how Westpac engage with new customers in their first 100 days of joining, resulting in 21% churn reduction and 12% reduction in complains.